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European citizens have voted Istanbul as European Best Destination 2013.* European Consumers Choice, an independent non-profit-making organization conducted the survey.

If the approval of fellow travellers wasn’t enough, here are five more reasons to visit Turkey’s capital.

1) Istanbul is the only city in the world to straddle two continents – the bustling Bosphorus River divides Europe and Asia

Cheap Flights To Istanbul

2) Unesco describes Topkapi Palace as one of the finest remaining examples of the Ottoman Empire

3) There are few more vibrant and exhilarating shopping experiences than bargaining at the city’s Grand Bazaar, one the largest and historic covered markets in the world

4) Overlooking one of the world’s most charismatic cityscapes from the vantage point of the Galata Tower

5) Having the ills of the world scraped, kneaded and pummelled from your body at a hamam (Turkish bath)

* Previous winners have been Porto (2012), Copenhagen (2011) and Lisbon (2010)

Written by insider city guide series Hg2 | A Hedonist’s guide to…

About the author

Brett AckroydBrett hopes to one day reach the shores of far-flung Tristan da Cunha, the most remote of all the inhabited archipelagos on Earth…as to what he’ll do when he gets there, he hasn’t a clue. Over the last 10 years, London, New York, Cape Town and Pondicherry have all proudly been referred to as home. Now it’s Copenhagen’s turn, where he lends his travel expertise to momondo.com.

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