This might be the most unlikely in-flight movie ever. Seven hours of a train journey between Bergen and Oslo.
Rather than trying to speed up a long-haul flight with some high-octane programming, British Airways is launching a new style of “Slow TV” for those who believe that the journey is as important as the destination.
The Seven Hour Train Journey to Oslo was a breakout hit in Norway. More than a million Norwegians tuned in to the show at some point when it was originally aired on local channel NRK.
British Airways is the first carrier to air the seven-hour train journey, showing it on hundreds of flights (aircraft with Thales in-flight entertainment systems, including 787 and A380 aircraft) from next month.
This is wallpaper
British Airways’ in-flight entertainment manager, Richard D’Cruze said: “It fits perfectly with the ‘wallpaper’ style footage people find mesmerising in-flight, such as our moving maps which customers watch for endless hours!
“There’s definitely a hypnotic, calming and entertaining quality to ‘Slow TV’ that is perfect for in-flight entertainment.”
British Airways features more than 130 movies, 650 TV shows from around the world and some 550 audio albums and 225 radio shows in its in-flight entertainment systems.
Something to get the heartbeat racing?
Throughout this summer of sport, British Airways is showing highlights of major sporting events: football from Brazil, snippets of Formula 1 races and all the aces from the Wimbledon tennis championships.
