For a lot of people the holiday season equates to a whole lot of travel. This is particularly true for young professionals, who have to squeeze a trip back to their home town in their already hectic schedule.
According to a recent survey conducted by a start-up bag manufacturer, battery power outranks love for these 22 to 34 year-olds. Oh, the humanity!
If we are to believe the study, young professionals prioritise gadgets and mobile power over access to romance, good food, and coffee. This is particularly the case among women we are told.
When given the choice, young professionals are almost twice as likely to choose having charged gadgets (read: laptops, mobile phones, tablets and mp3 players) over finding new love.
Women allegedly consider locating an available power outlet for their device at the airport nearly six times more important than scoping out a potential mate. For men, the reverse was true (who’d have thought men check out people they find attractive more than they look for places to stick their plug in).
Both men and women are over twice as likely to prefer available power plugs for their laptop/mobile devices over good food and good coffee (these young professional must be wasting away – still they’re heading home for the holidays, so let’s hope their families can ‘fatten them up a bit).
From an academic perspective, we suspect this isn’t the most ethically or scientifically rigorous of studies. The results do seem to imply young professionals would benefit from having the product produced by the company who commissioned/conducted the survey. One could say, that if young professionals throughout the country owned said bag, there’d be a lot less charging of batteries, and a lot more charging of hearts and loins.
Written by insider city guide series Hg2 | A Hedonist’s guide to…
(Featured image: Phorce)
